CONTENT ADVERTISING
SPONSORED VIDEO
Best Practice Ascona/Locarno
With sponsored videos, you reach the younger target group on their favourite channels. Based on co-creation, we work together to create credible content in a customised environment. Product and brand placement can be agreed upon. The videos are prepared for specific channels and played on our platform, TikTok and Instagram accounts with the appealing watson look and feel.
PRICING*
- G-CH: 23'000 francs
- F-CH: 23'000 francs
- G-/F-CH: 46'000 francs
NATIVE STORY
With the Native Story, we put your topic in the spotlight of our community. Our editorial team creatively and informatively implements your desired topic and integrates it authentically into the editorial environment. Your story will receive a prominent front-page placement on watson.ch, contain two info boxes for in-depth coverage of key content, and will also be promoted with a Facebook post. For an additional fee, we can also extend the story to Instagram. In addition, your Native Story will remain available indefinitely in the corresponding dossier, ensuring lasting visibility and reach.
PRICING*
- G-CH: 11'000 francs
- F-CH: 3'000 francs
- G-/F-CH: 14'000 francs
Social media extension (Instagram story slide) at an additional cost:
- G-CH: 2'000 francs
- F-CH: 600 francs
- G-/F-CH: 2'400 francs
NATIVE VIDEO
A Native Video creates the perfect link to your advertising message. Show us how you want to address your customers and which touchpoints should be included, and we'll find the right format and theme of the video content for you. To ensure success, we create the video in exactly the quality, tone, and visual presentation that watson users know, appreciate, and love to share.
PRICING*
- G-CH: 20'200 francs
- F-CH: 5'300 francs
- G-/F-CH: 25'500 francs
CONTENT BRIDGE
Best practice HYUNDAI
A contextual bridge between journalistic content and your offer, that is our Content Bridge. In this way, your customized message is placed on our front with direct reference to a story, thus achieving a high level of relevance and keeping your brand positively in mind through spontaneous perception. The Content Bridge fits perfectly into the editorial environment and offers you the opportunity to advertise uniquely and sympathetically on watson.
PRICING*
- G-CH: 7'500 francs
- F-CH: 2'100 francs
- G-/F-CH: 9'600 francs
PROMOTION / CONTEST
The Promotion is especially suitable to introduce your product or service and share exciting content from your company channels. Inform about news, invite to events or let the users participate in contests.
PRICING*
- G-CH: 8'800 francs
- F-CH: 2'500 francs
- G-/F-CH: 11'300 francs
*These prices are always gross prices.
QUESTIONS?
We are happy to help! You can reach us at:
+41 (0)44 508 39 71
sales@watson.ch
